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As a no-code website builder, Webflow is quite desirable for anything related to web design and development. But should you use Webflow in 2025—is it worth it or are there better alternatives? Features such as built-in tools and amazing customization options, as well as extensive SEO tools and robust CMS, attract new users constantly. Are you considering becoming one of them in 2025? If so, take a look at our Webflow review and find out if it suits your needs.
Key features of Webflow in 2025
Webflow was founded in 2012 and to this day its features keep improving. Seemingly countless benefits it offers convinced people over the years to switch to Webflow from their previous web builders. It all led to a user base that counts more than 3.5 million active users each month. So, why are people still choosing this tool when building or migrating a website?
First, for those who value aesthetics equally as website usability, it's currently one of the best available tools. This visual builder offers many outstanding design possibilities. Whether you choose a template or decide to build your version from scratch, Webflow will be able to meet your design needs.
Plenty of Webflow features allow your website to stay up-to-date in 2025. With the help of the Designer and Editor and the tools they provide, you can complete highly detailed design work. For example, you’ll be able to:
- Create responsive designs,
- Adjust topography and color to your brand and vision,
- Add interactive elements and animations,
- Use built-in CMS and SEO tools,
- Add custom code (if you want to),
- Manage your design assets.
Introducing AI-Powered ToolsAI has become an important part of modern technology, and its influence continues to grow. Webflow has recognized this and decided to provide users with specialized AI-powered tools. For example, in 2025 you’re able to use Webflow Optimize, as one of the Webflow new features. It’s an AI feature that allows you to test and analyze user behavior. Not only that, but it helps you personalize the user experience for every new visitor.
Webflow also offers a Localization feature that allows you to adapt your website to multiple languages and cultures. It helps you create a custom user experience for your target audience, no matter where they live. Of course, there is also a Webflow AI Assistant. It can be a useful tool if you need help with content creation, design assistance, and so on.
Improved Collaboration Features
Webflow has significantly upgraded its collaborative features over the years. Today it offers a wide variety of tools that make collaboration between developers, designers, and clients easy and efficient.
For instance, team members can make real-time edits simultaneously and access previous versions anytime. Teammates can also comment and respond directly within the tool, which allows easy communication. Not only that, but Webflow integrations with third-party collaboration tools are also possible. These features create a great collaborative environment and allow teams to bring their projects to an end effectively and quickly.
Other advantages Webflow has to offer
Webflow is a preferable platform for many designers and developers and a good reason. It offers amazing website-building possibilities, whether you’re a beginner or a seasoned professional. In addition to previously mentioned features, Webflow brings many important benefits to the table. We’ll continue our review for Webflow by presenting the most essential ones.
No-code flexibility
Webflow allows you to create a highly functional and visually striking website without writing a single line of code. How does it work? While you’re visually building the elements, this tool transforms them into semantic code. In general, all you need to do is to place the site elements where you want them. Although mastering Webflow can take time, note that you don’t need any coding knowledge to use Webflow website builder.
However, it doesn’t mean you can’t add your custom code to the Webflow project. The underlying code is accessible, so you can add additional HTML, CSS, or JavaScrip. This way you can make your website completely tailored to your needs.
Responsive design tools
Whether it’s on a smartphone, tablet, or desktop, you want your website to look good and work well everywhere. Webflow templates are optimized for all screen types. Not only that, but this platform allows designers to create responsive sites, even when they’re building them from the beginning. It’s a feature that allows consistent design, no matter the screen size. Why is it important? Remember that responsiveness (or lack of it) can affect website usability and reflect on user satisfaction.
Scalability for businesses
Growth is necessary for any business that wishes to survive long-term. However, an increased number of visitors to your site can impact the website infrastructure. Simply put, it can lead to slower loading times or navigation issues. So you can grow without concerns, Webflow has developed effective scaling features, all already built-in into the platform.
Webflow hosting
The hosting quality is something you should consider if you’re planning to keep your business online. One of the main advantages of Webflow is that it offers ultra-fast website hosting that’s built into the user interface.
The performance grade of their hosting is 97 while the average peak loading time is about 1 second. The hosting services they offer are powered by Amazon Web Services and Fastly. Additionally, note that with this hosting option users from all over the world can access your website at full speed.
CMS and SEO tools
Robust CMS is not something that most website builders have. However, Webflow’s CMS is surprisingly good and gives you complete control over everything you need to be added. Of course, some complex projects may require a bit of skill to manage everything properly. However, it shouldn’t be too much of a hassle. There’s no need to code anything or deal with any type of data management issues. Your pages are all stored visually, all you need to do is add the content you want!
On the other hand, Webflow offers pretty extensive SEO tools. You’re able to edit URLs, designate particular keywords, titles, meta descriptions, and much more. The best part is that all of it can be done visually and just in a few clicks.
Great customer support
Even though the platform offers a lot of amazing features, there is always a possibility of stumbling upon some issues. This is why you want to always have reliable support that can assist you at any time of the day. Webflow’s customer support team is quite responsive, and you will get your answer within 24-48 hours on a free plan. If you opt for a paid plan you will get a priority support feature added to your account.
In addition, Webflow has a very supportive and helpful community. Forums, FAQs, lessons, courses, and a lot more are available on Webflow’s website for you to access and possibly find a solution.
Potential Webflow limitations
Of course, no tool can be flawless, and that goes for Webflow as well. So, what are the limitations of Webflow 2025? One of its biggest disadvantages is a confusing pricing structure and a bit higher initial price. Although you can get a free Site or Workspace plan, there is not a lot you can do with it. If you want to build a site that archives results, you’ll need to opt for a paid plan.
Complicated pricing models come from the fact that Webflow is created for a broad market, from small shops to enterprises. Additionally, Webflow web design services can be used by both individuals and teams to manage one or multiple websites. Therefore, Webflow makers simply wanted to make pricing models that fit different audiences.
Additionally, some Webflow reviews talk about difficulties in navigating this platform. How long does it take to learn Webflow, approximately? The answer is up to for weeks when it comes to beginners. That being said, note that its interface is intuitive. Once you have a good understanding of where everything is and how to use it, managing it becomes easier. You will be taking maximum control over your website in just a few clicks.
Lack of advanced e-commerce features
Webflow can be a good option for small to medium e-commerce stores. However, it does not have some essential features a bigger online store requires. For example, with this tool, you won’t get complex inventory management, multi-currency support, or advanced product filtering. If you need large-scale e-commerce operations, some other platforms may be a better option.
Who Should be Using it in 2025?
Comprehensive pricing plans suggest that Webflow is intended for everyone with a plan to build a site. Naturally, it can be used if you wish to create a website on your own. However, it's safe to say that this visual platform is built with designers in mind. If you’re familiar with basic design concepts, you’ll have no trouble finding your way around the Webflow platform. That being said, Webflow’s target audience is people and agencies who offer web design services, as well as businesses who need them.
Thanks to numerous top-tier features and suitable business models, Webflow is also a good choice for prime web design agencies. Getting help from a specialized Webflow agency, such as Devolfs, means taking full advantage of all the benefits this platform has to offer.
How Webflow Stacks Up Against Competitors
Many platforms can be alternatives to Webflow. So, how does Webflow compare to them? When it comes to Webflow vs. WordPress, for instance, note that Webflow offers more design freedom, as well as hosting options. On top of that, WP relies on third-party plugins and themes, while Webflow’s features are built-in. Both these platforms offer excellent customization options. However, WP is a much better choice for e-commerce stores, as well as membership and other community-originated sites.
Webflow and Framer, on the other hand, are fairly similar. They are both drag-and-drop visual tools. However, Webflow provides full code access, whereas Framer does not. On top of that, Framer has fewer templates and offers a CMS that is not as robust as Webflow’s. On the other hand, Framer is a good choice for those who need detailed prototypes and smooth animations.
When comparing Webflow and Wix, note that Webflow offers a more flexible design and provides more advanced animations and interactions. However, the Webflow price is higher, and it can be more difficult to master than Wix.
So, Webflow in 2025—is it worth it?
Webflow continues to be a great tool and number one option for many web designers and agencies. It allows users to build remarkable, responsive, SEO-optimized, and highly customized websites without coding. That is why Webflow has earned its place as one of the best web builders worldwide. Despite disadvantages such as a steep learning curve and complicated pricing model, this platform continues to expand its user base. So, is Webflow worth it? This Webflow valuation text proves it most certainly is.
Start your Webflow journey with the right team by your side.
Is it worth learning Webflow in 2025? The short answer is yes—but you don’t have to. You can simply let our design subscription agency help utilize all of the Webflow advantages to the fullest. Whether you're a new website user or looking to merge your existing site, our dedicated team got you covered. Devolf can make you stand out from the competitors by creating stunning and fully optimized websites. We can create something extraordinary together, so don’t hesitate to contact us as soon as possible and book your demo.
FAQs About Webflow in 2025
What is Webflow?
Webflow is a no-code web builder with a great visual editor. It allows designers and developers to create fully customized website solutions. This platform offers a wide variety of design tools, as well as hosting services.
What makes Webflow different from other website builders?
Webflow has an intuitive interface, underlying code accessibility, and many amazing built-in elements. It’s not an easy combination to find. This platform combines the best features of some of the most notable website builders of today in one amazing tool.
Is Webflow good for large-scale businesses?
Webflow is suitable for large-scale businesses, and their pricing model shows it. It promises world-class performance, no matter the size of your company.
How much does Webflow cost in 2025?
The Webflow pricing structure is complex. The price will depend on the features you need as well as the type of your project. Site plans go up to 39$ monthly (General plans) and $212 (E-commerce plans). Per month, Workspace plans cost $49 for in-house teams. Freelancers are billed $16 and agencies $35. You can also get free plans, as well as an Enterprise plan. The last one, however, comes with a custom price.
What is the learning curve like for beginners?
Some think that Webflow has a steep learning curve compared to other builders, such as Framer or Wix. However, those with even a little design knowledge find its interface easy to navigate.